Balanced Business Growth on LinkedIn
In Part 1 of this article we examined hosted website builders that commonly offer a subscription service which includes website admin, website builder (commonly drag and drop with pre-configured design elements), hosting and upsells for other marketing tools. We looked at the benefits of taking this approach and the potential pitfalls and things to be aware of before you take the plunge. In Part 2 we are going to take it up a notch or two and show you all the extra flexibility you can have by being a bit more adventurous.
Can creative thinking and even spontaneity come from a highly organised approach? Yes! For example, if you watch great comedians closely, you’ll see that they have certain habits of mind. Even the most spontaneous ones get better with practice because they’re training their brains to find humour in situations. In the same way, you can train yourself for more creative thinking. Just start cultivating the right habits in your mind. Why not start training your brain today, with some simple techniques?
There has been an explosion of user-friendly web development platforms and layout tools in the last 5 years or so which have made building your own website in house a much simpler task. This has been a boon for really small businesses, bloggers, sole traders and hobbyists / enthusiasts, however, is it time for SMEs to jump on the band wagon and use these tools to create their own websites?
The spread and depth of the Digital Marketing profession has grown significantly in recent years and, for most businesses, it is likely past time since they reviewed their objectives and strategies in this area. If you are running a business with less than 20 employees then your current strategy for digital marketing is likely one of the following...
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